Outsourcing Impact Award on Diversity, Equity & Inclusion (Bronze)
Choose Africa: The #1 Remote Talent Market in the World
© 2024 Outsource Accelerator Outsourcing Impact Review
Outsourcing Impact Award on Diversity, Equity & Inclusion (Bronze)
Choose Africa: The #1 Remote Talent Market in the World
Through its innovative “Choose Africa” initiative, CRDLE is transforming the narrative of African outsourcing by connecting global companies with top-tier professionals across the continent.
This initiative not only supports businesses in achieving their sales and operational goals but also plays a pivotal role in addressing Africa’s employment challenges. Africa needs to create 18 million jobs every year until 2035 to keep up with the volume of youth entering the labor market.
Companies benefit from skilled, reliable, and affordable remote workers, while African talent gains access to high-paying jobs without the need for relocation or long commutes. CRDLE’s focus on diversity, equity, and inclusion makes it a standout in the global outsourcing space.
Founded by Valerie Bowden, CRDLE’s mission is to help the world discover Africa as the leading remote talent market. The initiative was launched with a clear vision: to create meaningful jobs for African professionals while helping businesses optimize their operations.
The company's all-female leadership team brings a unique perspective to the outsourcing industry, leveraging their strengths and experiences to break down stereotypes and promote Africa as a premier destination for remote talent.
Mission: To promote Africa as the go-to destination for remote talent by connecting global businesses with skilled professionals across the continent.
Vision: To be the "Apple of Outsourcing" in Africa, where its immense talent pool is fully integrated into the global economy, providing high-quality jobs for millions while helping businesses achieve sustainable growth.
CRDLE's impact is best illustrated through its impressive statistics:
Valerie Bowden - CEO
By providing access to high-quality talent at competitive rates, companies can optimize their operations and drive growth. Simultaneously, African professionals gain opportunities for meaningful employment, career advancement, and improved living standards.
A Zimbabwean father, who had lost his job, was hired as a cold caller by CRDLE. His excellent performance quickly made him a favorite among clients. Soon after, CRDLE also hired his wife.
This employment opportunity allowed the couple to support their family during a challenging time, and they later expressed their gratitude, stating that CRDLE “kept their family together.”
In numbers
5x Growth
CRDLE has grown 5x since the beginning of 2024 by helping business leaders 'Choose Africa' for their business needs
5x Higher Pay
African professionals working at CRDLE earn on average 5x more than at other BPO companies
$1.3 Million Sales
One CRDLE cold caller generated over $1.3 million in solar panel sales in just four months
70% Women Hired
Over 70% of the team members CRDLE hires are women
3 Hours Saved
On average, CRDLE hires save up to 3 hours per day by working from home instead of commuting
18 Million Jobs Needed
Africa needs to create 18 million jobs annually until 2035 to keep up with youth entering the labor market
Now in its second year, the OIR Awards recognize outsourcing companies that have made positive impacts in areas such as community building, education, diversity, and health.
Accompanying the OIR Awards is the comprehensive OIR Report that analyzes each outsourcing company’s impact initiatives and highlights how their projects are transforming lives and industries.
This two-pronged campaign comprises an Outsourcing Impact Awards event, which honors outstanding impact initiatives by outsourcing companies, and an Outsourcing Impact Report, encapsulating the compelling case stories behind these initiatives.
By documenting and acknowledging the far-reaching impacts and corporate social responsibility efforts of outsourcing companies, we aim to foster a broader, more nuanced understanding of the outsourcing landscape and its potential to drive positive change.